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Another Special A380 Livery: Emirates Celebrates Dubai's Museum Of The Future – Simple Flying

Emirates has released around 50 unique liveries in the last half a century.
Emirates has launched a new special Airbus A380 livery. The new livery recognizes the Museum of the future, a squashed donut-shaped building in Dubai. The idea behind the livery is that the attention-grabbing building can generate publicity as it flies to airports around the world.
For most airlines, special liveries are very few and far between. British Airways and Lufthansa have a handful, with new additions occurring rarely. Emirates takes a different view when it comes to special liveries. These days it seems like only a few months go by between each of the airline’s new reveals. Indeed, over half a decade the airline has applied roughly 50 unique livery designs to around 100 aircraft.
Initially applied to A6-EVK, the Museum of the Future livery is the latest to grace the side of the world’s largest passenger airplane. According to Emirates, the livery will eventually be applied to ten of its aircraft. This will allow the carrier to spread the message around the world, with a focus on Europe and key Arab regional cities.
The livery features a photo of the Museum of the Future building ahead of the aircraft's wing. The rest of the fuselage features the words "Journey to the Future" in English and Arabic. The Museum of the Future is seven stories tall but features no support pillars. The exterior is decorated with quotes in Arabic penned by His Highness Sheikh Mohammed bin Rashid Al Maktoum. The hole in the middle of the building represents the unknown. The museum was fully opened on 22/2/22, though exhibitions have been held in the building since 2016.
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The livery has been applied to the jet as a decal. This is Emirates' preferred method of applying special liveries. Essentially, rather than repainting an aircraft, decals see "stickers" placed on the side of the aircraft. They can be applied much quicker than if a plane is repainted. Additionally, the original paint scheme remains below, meaning that they just need to be peeled off to restore the standard Emirates livery.
To show how quickly decals can be applied, you just need to look at the aircraft's flight history. According to FlightRadar24.com, Its last flight was from London Heathrow last Thursday, landing at around 19:00. Tomorrow, it will take to the skies again, flying to Los Angeles. For comparison, it took 16 days for the airline to apply its blue Expo 2020 livery, the most ambitious livery it has created yet.
What do you make of the new livery? Let us know what you think and why in the comments!
Content Manager – Degree educated in Aerospace Technology, this certified pilot is a passionate specialist in European aviation. Working closely with British Airways, Lufthansa and others, Tom provides commentary on topical issues for outlets including the BBC. Based in Frankfurt, Germany.

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